Thank you for visiting the 3D New Product Development Lab.



In the era of the Fourth Industrial Revolution, companies are investing in R&D in a variety of ways.
However, Investment for R&D does not result in a company's success.
Product development was done by traditional manufacture methods in the past.
The success of new product development is to eliminate uncertainty.
The way to eliminate uncertainty is to reduce development time, for this, Innovation in development methods is needed.
Our 3D New Product Development Lab. is developing new products based on IPD (Integrated Product Development) development methodology in the field of NPD (New Product Development).
The IPD development methodology will help companies create new products faster and at less cost and the products put on the market successfully.
Our 3D New Product Development Lab. aims to be the research leader of the Fourth Industrial Revolution with IPD development methodology and ICT convergence technologies.


Professor Ph.D. Choi, Nyeonsik